Seth’s Blog : The magnetic generosity of the network effect
“Seth Godin” firstname.lastname@example.org
If you share a pizza with a large crowd, no one will be very satisfied.
But if you share an idea with a group, it creates cultural impact and becomes more valuable as it spreads, not less.
Most of the time, we adopt the scarcity model of pizza. “I don’t have that much, and if I share it with you, I won’t have any left…”
But in fact, the useful parts of our life are better characterized as, “If I share it with you, we’ll both have it.”
An idea shared is more powerful than one that’s hidden. A technology standard outperforms a proprietary one. A community is stronger than divided individuals ever could be.
When you give away your work by building the network, you’re not giving it away at all.
You’re building trust, authority and a positive cycle of better.